I want to welcome Scott Lee to the CALI Staff. Scott started last week as our Community Marketing Specialist. Scott has a ton of experience with various tech companies but is new to the legal education/legal tech space. He will be CALI’s main contact to the CALI Representatives at each law school and will coordinate our activities at AALS, AALL and CALICon.
Marketing for CALI an unusual challenge. Almost all law schools are already CALI members, so we are not selling a product so much as encouraging law students to use our resources and law faculty to adopt or recommend us to their students. We don’t measure success by income, but by our member’s success in providing legal education via computer-mediated means – CALI lessons, ebooks, legal process automation, instapoll, formative assessment and many other projects.
You will be hearing much more about these initiatives in the coming months.
Scott’s contact info…
Community Marketing Specialist/CALI
@slee_CTSMCMECMP – twitter